Personal Information Collection? Generally, we collect personal information that is voluntarily provided to us. Personal information may include but is not limited to, first and last name, telephone number, physical address, and e-mail address.
Non-Personal Information Collection? Certain non-personal information about users is collected by the standard operation of the website. The non-personal information we collect includes the type of operating system in use (e.g., Mac® or Windows®, the type of browser being used, the website user, IP address, and the domain name from which users accessed the website (Yahoo!®, etc.).
In addition, we may collect information about users’ browsing behaviour, such as the date and time of each site visit, the area or pages of the website visited, the amount of time spent viewing the website, the number of times the user returns to the website, and other click-stream data (the “Browsing Behavior Information”).
Unforeseen Circumstances? In the event Purple Valley LLC or any of its assets are acquired by a third party, personal information acquired by us may be one of the assets transferred.
Use of Information? Purple Valley LLC may use information collected from users for several purposes, including, but not limited to the following:
1) To send marketing materials, product information, and other communications.
2) To conduct internal reviews and analyses of the website.
3) To help us better understand users.
4) To respond to specific requests from users? 5) To protect the security or integrity of the website.
User information will be used for purposes of conducting internal reviews of the website, monitoring the website, and providing an enhanced online experience for the user.
Disclosure of Information? We may transfer or otherwise disclose the user information to employees, independent contractors, subsidiaries, consultants, affiliates, business partners, service providers, and suppliers if the disclosure will enable a business, professional, or technical support function for us, or to send relevant promotional or marketing communications to users. We may also disclose user information if required to do so by law, in response to a judicial process, and, as permitted under applicable law, to provide information to law enforcement agencies or in connection with an investigation on a matter related to public safety.